SEO
How to Move from WordPress to Framer Without Losing Rankings

Quick answer: List every URL on your old site, keep the same URLs where you can, set 301 redirects for every URL that changes, copy over titles and descriptions, then resubmit your sitemap and watch Search Console for errors. Most ranking drops after a move come from missing redirects.
Moving to Framer is one of the best upgrades a small site can make. But a careless switch can undo years of rankings in a week. This is the checklist I use.
Key takeaways
Map old URLs to new ones before you build
301 redirect anything that changes
Keep content and metadata on pages that already rank
Monitor for 4 to 8 weeks after launch

Before you build
Export a list of all URLs from your sitemap or an SEO crawler
Note your top pages by traffic in Search Console
Record each page’s title and meta description
Decide which pages to keep, merge or drop
During the build
Match the old URL structure where possible, including blog slugs
Import blog posts into a Framer CMS collection, using a CSV export
Set CMS title and description fields so each post keeps its metadata
Keep internal links pointing to the new URLs
At launch
Add 301 redirects in Framer’s site settings for every changed URL
Connect your domain
Submit the new sitemap in Search Console
Test your top 20 old URLs by hand

After launch
Expect some movement for a few weeks. Watch the Pages report in Search Console for 404 errors and fix them with redirects. If a key page drops and stays down, compare the old and new content: something important was probably removed.
FAQ
Will I lose rankings when I switch platforms?
Not if URLs, content and redirects are handled well. Many sites gain over time from better speed.
Can I import WordPress posts into Framer?
Yes. Export posts to CSV and import them into a CMS collection. Check formatting and images afterward.
How long should I keep redirects?
Permanently, if you can. They cost nothing and protect old links.

Written by
Chayan Panda
Independent designer and Framer developer. I design, build and maintain every template on chayan.studio.


